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The Singapore Furniture Industries Council has announced the appointment of Mark Yong as its new president, marking the SFIC’s 35th anniversary.

The announcement at the annual SFIC Gala Dinner at the Mandarin Orchard Hotel was confirmed on 11 November 2016.

The new president, Mr Mark Yong, together with outgoing president Mr Ernie Koh unveiled the new SFIC logo, witnessed by an audience of over 400 SFIC members, business partners, associates and government agencies.

Commenting on his new role, Mark said: “Our industry requires an innovative approach and a fundamentally different way of operating. Our transformation strategy will be focused on leveraging digital disruptions and innovative learning to improve capability development, boost productivity, growth trajectories and most importantly, create new products to drive value for all our stakeholders.

“Our rebranding also represents our way forward where we will utilise technology and design to transform while at the same time, capitalise on the strong solid foundation on which industry members and stakeholders have built over the years to expand connections, ideas, strategies and capture new opportunities amidst rapidly shifting global market trends.”

Outgoing SFIC president, Ernie added: “The past four years have been an exhilarating experience for me as we have achieved several milestones which saw numerous local companies gain greater exposure to the global market via exhibitions, conferences and overseas missions as well as many initiatives in design and workforce development.

“We are very pleased to welcome, Mr Mark Yong to be our new president. We will benefit from his entrepreneurial spirit and strong passion for technology and design as we look to implement the changes necessary to help our members ride the next wave of growth.”