Bed manufacturer Silentnight is supporting this year’s Children in Need campaign by providing a bed for a fund raising challenge, as well as donating £1,000.
The endurance event, ‘Pudsey to Bare’, will see BBC presenter Graham Liver pull a Silentnight bed more than 100 miles from Pudsey in West Yorkshire to Bare in Lancashire to raise money for the appeal.
Pudsey Bear and Graham Liver recently visited Silentnight’s famous Hippo at the factory in Barnoldswick to test out the bed ahead of the challenge. Mr Liver will set off on Saturday 12 November and hopes to be in Bare by Children In Need appeal night on Friday 18 November.
Graham said: “I’m really starting to get nervous about the challenge, it’s going to be tough. The Silentnight bed has been modified to make it roadworthy and this has added quite a lot of weight so dragging it around won’t be easy!
“Luckily I’ve seen first hand what a difference Children in Need makes to people’s lives so I’m hoping that will spur me on to complete the challenge. We’re incredibly grateful to Silentnight for providing us with the bed; it means we’ll be able raise as much money as possible for a very important cause.”
Steve Freeman, managing director at Silentnight said: “It’s great that we’ve been able to do our bit for this year’s Children in Need. The mattress that we’ve gifted to the BBC is our Anniversary Mirapocket, which features our Geltex comfort layer so it will be really comfortable for Graham’s interviewees. We wish Graham the best of luck with his challenge.”