Home24

German-based online international furniture retailer Home24 has launched its debut showroom in Austria, its first outside of Germany.

Officially opened on 19 November 2016, the new 7,500sq ft showroom is situated in Julius-Raab-Platz, Vienna, with the launch event attended by over 450 customers.

The new showroom brings Home24’s physical store presence to six and marks the first location outside of its native Germany, where it operates out of five locations including Berlin, Düsseldorf, Frankfurt, Hamburg and Munich.

The launch follows Home24’s recent funding round back in September, raising €20m, with investment from Edinburgh-based investment group Baillie Gifford, Rocket Internet, Swedish-based investment firm Kinnevik and other participating shareholders.